Small Business Management Concentration

B.A. in Early Childhood Education degree; with concentration in Small Business Management

Kendall College’s Small Business Management concentration will help students develop business acumen in preparation for owning or operating a small business.

“America's small businesses - some 20 million strong - are the strength of our nation's economy. They account for 39 percent of the country's gross national product, create two out of every three new jobs and produce two and one half times as many innovations per employee as do large firms.”

Six courses in this concentration prepare students with a foundation in business and entrepreneurship. Students who desire owning or operating home daycare centers or store front daycare centers, for example, would benefit from this concentration.  This concentration helps students understand the “business of education”.  Career opportunities for those students with this concentration can center around independently owned and operated daycare centers or centers for learning.

Course Requirements:

Required Coursework for ConcentrationCredits
SOE 112 Teaching and Learning in a Diverse Society 4
MGT 212 Principles of Small Business Management 4
PSY 322 Consumer Behavior 4
MGT 321 Entrepreneurship 4
MGT 322 Human Resources Management 4
MGT 332 Homepreneurship 4

Teaching and Learning in a Diverse Society

This course will promote the awareness of how best to instruct learners from diverse backgrounds, providing for their unique capabilities and talents. Various ways to assure their optimal learning will be included in this course by student collaborations, research, and hands on activities. The diverse students’ families and communities will also be considered within this course in order to offer them a relevant, constructive, and sustainable knowledge base that will meet or exceed Common Core Standards.

Principles of Small Business Management

This course provides students with an overview of the legal, financial, operational, resource management, and marketing issues associated with starting, managing, and growing a small business. The course also addresses general small business trends, as well as sustainability concerns and the global influence and ramifications affecting today’s small business enterprise. Consulting, as a particular type of small business, is also specifically addressed, as are the additional considerations related to service providers.

Consumer Behavior

This applied psychology course considers the rational and irrational influences on buy decisions taken by consumers. The individual influences of cognition, conditioning, and affect, as well as the more general influences of generation, demographics, and environment are explored with respect to their use in advertising, merchandising, promotions, and sales.


Using case studies and testimonials, this advanced course analyzes business start-ups—both successes and failures—to determine the key success factors of successful business launches. When to sell-off or, alternatively, how to begin or expand a start-up are also considered on a case basis.

Human Resources Management

This course introduces human resources (HR), highlighting the elements essential for good people management. Analysis of HR needs, recruitment, selection, and evaluation are detailed. Practical examples illustrate the best practices relative to hiring, firing, employee retention, performance reviews, assessing bonuses, and working with different management styles.


This course provides students with in-depth study of the operation of significant and successful home-based businesses, as well as conceptual application to developing and testing an actual business plan. Some of the issues covered relate to zoning requirements and other restrictions, typical types of businesses, insurance, and risk management.